Our Product

DDL products and Services

  • POS
  • E-commerce Site
  • Corporate Website
  • Mobile App
  • Digital Marketing Services

What is an E-Commerce website?

E-Commerce websites are online portals that facilitate online transactions of goods and services through means of the transfer of information and funds over the Internet. In the early days, e-commerce was done partially through emails and phone calls. Now, with a single website, anything and everything that a transaction needs, can be executed online.

Types of E-Commerce websites

Different ecommerce websites are labeled or referred to differently, based on the function they fulfill.

  • Business-to-Business (B2B): Electronic transactions of goods and services between companies. Example: A business sells SAS products to other businesses.
  • Business-to-Consumer (B2C): Electronic transactions of goods and services between companies and consumers. Example: You buy a new t-shirt from an online store.
  • Consumer-to-Consumer (C2C): Electronic transactions of goods and services between consumers, mostly through a third party. Example: You sell your old smartphone on eBay or Olx to another consumer.
  • Consumer-to-Business (C2B): Electronic transactions of goods and services where individuals offer products or services to companies. Example: A Social media influencer offers exposure to their online audience in exchange for a fee.

Key Features of DDL Ecommerce:

  • Lucrative Design
  • User-Friendly
  • Mobile-Friendly Website
  • Managing multiple Photos & Video into the products
  • Find-in-Store
  • Related Items
  • Frequently Asked Questions (FAQ)
  • Security Features
  • Advanced Payment Options
  • Detailed Shipping Information
  • Multi-Touch point Contact Page
  • Rich Content Management System
  • Manage Products and Order with standard features
  • The ability to scale and add new features
  • An easy-to-use checkout
  • Customer Order history
  • Whole Sale scope

Corporate Website:

Your website says a lot about your business. Not just the words, but the look, feel, and usability can influence your audience’s perception of your business. It’s an online representation of your business and will often be the first experience your target audience have with your business.

A website lets people know that you are in for business and you have something to offer. In conjunction with creating an online presence, one purpose of a website is to enhance customer interaction

Your corporate website exists for one reason: to engage people who count in an essential conversation about why your company matters. It’s a place where they can get the whole story, something social media just doesn’t do. And in business to business marketing and communications, your whole story is crucial.

So there you have it, the purpose of a website is to turn visitors into prospects. And the way to do this is to identify the major user types visiting your site, speak to their needs and give them a clear action step to take next.

Here are the 8 different types of websites:

  • Homepages. The homepage is your site’s main hub and serves as the face of a brand.
  • Magazine websites.
  • E-commerce websites.  
  • Blogs.
  • Portfolio websites.
  • Landing pages.  
  • Social media websites.
  • Directory and contact pages.

What Features DDL provide for your corporate website?

  • Lucrative Design
  • User-Friendly
  • Mobile-Friendly Website
  • Managing multiple Photos & Video into the page or post
  • Events
  • Gallery
  • Slideshow
  • Frequently Asked Questions (FAQ)
  • Security Features
  • Multi-Touch point Contact Page
  • Rich Content Management System
  • The ability to scale and add new features
  • An integrated blog or articles section
  • Any type of customization you need

Mobile Apps:

A mobile application, most commonly referred to as an app, is a type of application software designed to run on a mobile device, such as a smartphone or tablet computer. Mobile applications frequently serve to provide users with similar services to those accessed on PCs

An E-Commerce mobile app takes personalization to the next level. With an app, you’ll be able to track the user’s browsing and purchase history to offer custom recommendations. This is possible from a website as well, but it’s reliant on the customer always being logged in, so it’s much easier to accomplish from an app. it increases communications between your employees, vendors, and customers by sharing the same resources and place to order, give replies and train about your products and user behavior.

Advantages of Mobile Apps over responsive E-Commerce websites

  • Mobile Apps are faster. At the end of the day what users think and like is what brings business and profits. …
  • Personalized content. …
  • Instant Online and Offline access. …
  • Using device features. …
  • Push Notifications and instant updates. …
  • Branding and Design. …
  • Productivity Improvement and Cost reduction. …
  • Interactive Engagement.

Key Features of DDL mobile Ecommerce:

  • Lucrative Design
  • Product searching
  • Add To cart
  • Front Ecommerce  common theme menu
  • Product List with category
  • Product Search and filtering
  • Checkout and Payment Options
  • Order confirmation
  • Order History

Digital Marketing:

Digital Marketing is the marketing of products or services using digital technologies, mainly on the internet, but also including mobile phones, display advertising, any other digital media.

Traditional Marketing Digital Marketing
1.Television video 1.Social Media Marketing
2. Radio2.Search Engine Optimization
3.News paper, Magazine3. Content Marketing
4.Word-of-mouth-marketing 4. Google ad words
5.Billboards5.Social Media Advertising
6.Direct sales6.E-commerce Marketing
7. Postcards, Brochures7. E-mail Marketing

Components of Digital Marketing

1 .A Website ( User-Centered): Having a quality website is critical to success in the online world. After all, Your website should be at the center of your online presence. If we are to Liken your online presence to hosting an event, having a good website is like finding the right location for your event. Despite all of you’re planning the success of an event can all come down to location, location, location. The right venue can make a good event even better and a bad venue can make an otherwise well planned event fail.

A Website requires

• Have Good Hosting  

• Choose an Effective URL (Domain)

• Build a Strong, Effective Website

• Pre-Designed Theme

• Create Useful Content

2. Content Marketing

          Content marketing refers to the creation and promotion of all types of content, whether it’s written, audio, or visual content. Content marketing assets include blog posts, case studies, videos, podcasts, and more. A successful content marketing strategy attracts and guides customers through every stage of the sales funnel.

 Content Marketing Includes

• Blog Writing (400-500 words)

• Press Release Writing (300-500 words)

 • Video Content Writing

 • Article Writing • PPT Creation

3. Social Media Marketing (SMM) :With social media marketing, you can connect with customers on their preferred platforms. You can use Facebook, Instagram, Twitter, Pinterest, YouTube, or other social media platforms to grow a loyal following and sell products.

4. Search Engine Optimization (SEO):    If you want your website to rank #1 in Google search results and increase its web presence then SEO can do this for you. With SEO, you can increase your website’s search engine rankings and get leads from organic rankings without spending any amount on Pay Per Click Services. SEO can drive quality traffic to your website to increase conversions and goal completion.

Search Engine Optimization Services Include

• Key Word Research

• Initial Ranking Report

• On Page Analysis

 •Dictionary Submission

•Local SEO  

• Off Page SEO (Link Building)

•Schema Implementation

5. Search Engine Marketing (SEM) [PPC/GOOGLE ADS]: Search engine marketing is the process of gaining traffic and visibility from search engines through both paid and unpaid efforts.

Search Engine Marketing Include

•Search Ads

•Display Ads

• Remarketing Ads

• Video Ads

 • Shopping Ads

 • App Install Ads

• Gmail Ads

• Landing Page Design

•Dynamic Ads Campaign

Benefits of SEM (Search Engine Marketing)

> It’s Instant Brand Awareness in Search Engines

> It Can Generate Revenues Quickly

> It Grows with Your Business

> It Reaches People in the Right Place & Time

6. Email Marketing: This channel connects with customers directly in their email inboxes. An email marketing strategy can include everything from sale announcements to monthly newsletters to remarketing messages. An email service provider (ESPs) like Mail Chimp or Convert Kit can help small businesses execute these strategies more efficiently, but email marketing specialists may also use other tools or methods to craft a profitable strategy.

Email Marketing Includes

• Welcome emails

• Email Newsletters

• Dedicated Emails

• Lead Nurturing Emails

• Event Campaigning

 •Sponsorship Emails

7. UX Design (User Experience Design) :User Experience (UX) Design, unlike SEO, SEM, and SMM, is geared around how visitors interact with your website. While some people think that UX Design is only concerned with the aesthetics of a website — how it looks good UX Design can actually improve the ratio of website visitors who complete desired actions based on either subtle or direct requests.

UX Design Requires

  • Research   
  • Sketch 
  • Evaluate
  • Functionality
  • Reliability  
  • Usability
  • Convenience
  • Pleasure

Benefits of UX Design

  • Increase customer acquisition and loyalty
    • Maximize revenue generation opportunities
    • Optimize resources, development time and costs
    • Get more insights from user engagement
    • Reduce troubleshooting and associated costs

Why Choose Digital Marketing Takeaways:

  • The benefits of digital marketing for businesses include:
  •  Lower costs and higher flexibility for your marketing efforts
  •  Access to consumers who rely on their mobile phones or do all their shopping    online
  •  The ability to speak with authority on topics related to your product or industry
  •  A chance to engage with influencers, earn their respect and get them to      endorse your company
  •  Opportunities to incorporate multiple types of media into your marketing
  •  The ability to track customers’ purchase journeys.
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